Senior Coordinator - Consumer Marketing

About the role

Levi Strauss & Co. is hiring a Senior Coordinator for its Consumer Marketing team in Mexico City. The role covers the end-to-end management of integrated marketing campaigns, digital marketing, media planning and agency coordination, working with regional and global teams to adapt campaigns for the Mexican market.

Key responsibilities

• Campaign management: coordinate the execution of integrated campaigns across paid, owned and earned channels, manage timelines and deliverables, and monitor execution to identify risks early
• Digital marketing: lead digital initiatives on social media and paid media, coordinate digital assets and partner with regional and global teams to localize campaigns for Mexico
• Media planning: work with the media agency on media plans, review channel mix and investment allocation, understand KPIs such as Reach, Frequency, CPM, CPC, CTR, Video Views and Engagement Rate, and build media recaps and executive presentations
• Agency management: manage relationships with creative, content, media and production agencies, write briefs, review proposals and hold agencies accountable to agreed KPIs
• Content and social media: oversee social-first content strategies, coordinate content calendars and review creative assets against brand guidelines
• Cross-functional collaboration: work with Brand, Retail, PR, eCommerce, Merchandising and Global Marketing teams and coordinate priorities across stakeholders

The position is full time and based in Mexico City. Current Levi Strauss & Co. employees apply through their Workday account.