Senior Designer – Visual Storyteller for Dove

About the role

We are looking for a Senior Designer to lead visual storytelling for Dove within our award‑winning U‑Studio in Mexico City. Working in a hybrid setting, you will translate brand strategy, consumer insights and campaign briefs into authentic, inclusive visuals that cut through crowded social feeds.

Key responsibilities

• Define and drive the visual direction for Dove’s social‑first content across TikTok, Instagram, YouTube, Pinterest and emerging platforms.
• Create platform‑native assets that are on‑brand and meet the highest creative standards.
• Develop adaptable visual concepts for additional touchpoints such as digital display, CRM, OOH and POS.
• Art‑direct photography, video and content shoots to ensure authentic and inclusive brand representation.
• Mentor and grow a team of designers and content creators, fostering a culture of social‑first excellence.
• Integrate generative AI tools thoughtfully into the creative workflow to boost efficiency and innovation.

Required profile

• Proven senior‑level experience in visual design for consumer brands, preferably in the beauty or personal care sector.
• Strong conceptual thinking combined with hands‑on design execution.
• Ability to translate insights and brand purpose into distinctive visual language.
• Leadership experience guiding multidisciplinary creative teams.

Required skills

• Expertise in visual storytelling for social media platforms.
• Proficiency with generative AI tools for creative production.