Especialista en Marketing Digital para LATAM

About the role

Go Study Australia is looking for a Digital Marketing Specialist to lead SEO and email campaigns for the Latin American market and support the Spain market. The role combines independent execution of day‑to‑day tasks with close collaboration with the Marketing Manager to shape strategy and priorities.

Key responsibilities

• Write, publish and optimise SEO‑friendly blog posts for LATAM and Spain.
• Conduct keyword research, on‑page optimisation and link‑building outreach.
• Design, build and launch email workflows in HubSpot targeting LATAM audiences.
• Adapt and translate visual assets and copy for cultural relevance across Latin America.
• Monitor KPIs (traffic, rankings, leads, CPA) and produce regular performance reports.
• Provide market insights on trends, competitors and content opportunities.
• Coordinate with design, social media and paid‑ads teams to ensure timely execution.

Required profile

• 2–4 years of hands‑on experience in digital marketing, executing campaigns independently.
• Proven track record in SEO implementation (keyword research, content optimisation, link building).
• Native or bilingual Spanish with excellent English (C1‑C2); familiarity with European Spanish is a plus.
• Experience in international education, study‑abroad or youth‑focused sectors is advantageous.

Required skills

• SEO
• Keyword research
• On‑page optimisation
• Link building
• HubSpot