Financial Analyst – Mobility Advertising

About the role

Lyft Ads is a fast‑growing mobility advertising platform. As a Financial Analyst you will partner with the Ads business to turn complex commercial activity into clear financial statements, insightful analysis, and executive‑ready presentations.

Key responsibilities

• Own month‑end close for the Ads P&L, ensuring accurate revenue, expense, and headcount reporting.
• Drive weekly variance analysis, forecasting, and budget tracking for Finance and Ads leadership.
• Approve and monitor spend, collaborating with procurement and operations to assess vendor ROI.
• Produce regular reports on campaign margins, account growth, and sales‑rep efficiency.
• Translate data into concise Google Slides decks for VP‑level and C‑suite reviews.

Required profile

• Bachelor’s degree in Accounting, Finance, or a related quantitative field.
• Strong accounting foundation; FP&A or advertising experience is a plus.
• High attention to detail and ability to work with limited historical data.
• Comfort with ambiguity and a curiosity‑driven approach to problem solving.
• Professional fluency in English.

Required skills

• Advanced Excel
• Google Sheets