Junior Link Building & Affiliate Specialist

About the role

Wing Assistant is seeking a driven Junior Link Building & Affiliate Specialist to expand its off‑page SEO presence and grow its affiliate programme. The role is hands‑on, focusing on earning high‑quality backlinks, citations and recruiting affiliate partners who promote the brand.

Key responsibilities

• Research and build prospect lists of authoritative websites, blogs, directories, review platforms and industry publications for backlink and citation opportunities.
• Execute personalized outreach via email and social channels to secure backlinks, guest posts, citations and business listings.
• Manage citation sources to ensure consistent NAP information across directories and aggregators.
• Identify guest‑posting, resource‑page, broken‑link and digital‑PR opportunities aligned with content strategy.
• Track outreach status, follow‑ups and results in a CRM or tracking sheet.
• Recruit, onboard and support affiliate partners, monitor placements for accuracy and maintain ongoing relationships.
• Report on outreach volume, links acquired, affiliate sign‑ups and overall link/domain metrics, collaborating closely with the content team and marketing leadership.

Required profile

• Basic understanding of SEO fundamentals, including backlinks, citations, domain authority and anchor text.
• Working knowledge of link‑building tactics such as guest posting, directory citation, digital PR and broken‑link outreach.
• Strong written English and professional outreach communication skills.
• Highly organized with the ability to manage multiple campaigns and track results.

Required skills

• SEO fundamentals
• Link‑building tactics (guest posting, directory citation, digital PR, broken‑link outreach)
• Outreach and email communication