Search and Social Media Specialist

About the role

We are looking for a proactive Search and Social Media Specialist to join IKEA México’s marketing team. In this role you will shape and execute social media and search campaigns that support our brand vision of creating a better everyday life for many people.

Key responsibilities

• Plan, create and publish social media content (images, videos, animation, HTML assets) across owned channels.
• Coordinate social engagement activities, influencer collaborations and event coverage.
• Conduct social media listening and monitor trends to generate timely ideas.
• Collaborate with sales, e‑Commerce, food, corporate communications and web teams to ensure accurate product listings and messaging.
• Manage relationships with agencies and vendors for content production, media placement and link tracking.
• Adapt campaign designs for each social platform and support SEM/SEO optimisation.
• Maintain marketing assets, update post‑mortem decks and assist with PO creation, budgeting and invoicing.
• Provide ad‑hoc support for any additional marketing initiatives.

Required profile

• Highly self‑motivated with a passion for social media communication and search marketing.
• Strong attention to detail and ability to work cross‑functionally with multiple internal teams.
• Proactive mindset, constantly seeking innovative ways to engage audiences.

Required skills

• HTML programming
• SEM (Search Engine Marketing)
• SEO (Search Engine Optimization)
• Social media listening tools
• Tracking link generation
• Content creation – still images, video and animation