UX Writer

About the role

Bask Health builds the infrastructure behind modern telehealth businesses, enabling healthcare companies to run digital care experiences from patient onboarding and clinical workflows to prescriptions, payments, subscriptions and ongoing care. As a UX Copywriter, you will write the words that make these complex healthcare and software experiences clear, human and easy to navigate, working directly with Design, Product and Engineering.

Key responsibilities

• Partner with Product Designers from early exploration through production, not after designs are complete.
• Write clear product copy for onboarding, navigation, forms, settings, dashboards, workflows, errors, empty states, confirmations and notifications.
• Shape patient-facing experiences such as account creation, intake flows, checkout, order management, subscriptions and ongoing care.
• Write for complex operational experiences used by healthcare businesses and providers without exposing unnecessary technical complexity.
• Help users understand what is happening, what action they need to take and what to expect next, especially in high-friction moments.
• Work with designers to improve information architecture, hierarchy, naming, navigation and interaction patterns through language.
• Identify when unclear copy is a symptom of a larger product or design problem and help solve the root cause.
• Develop terminology and naming systems, and create and maintain content guidelines and reusable content patterns.
• Collaborate with Product Research and test and iterate on product language using research, data, experimentation and user feedback.
• Partner with Engineering so content works across states, edge cases and responsive layouts, and help define communication through AI-powered experiences.
• Use AI tools to speed up exploration, iteration and audits while keeping human judgment over clarity, accuracy and tone.

Required profile

• Proven experience as a UX Writer, Content Designer, Product Writer or similar role on digital products.
• A portfolio showing how writing solved product and UX problems, not just polished copy.
• Exceptional command of English and strong understanding of interaction design, information architecture and user flows.
• Experience writing across complete product experiences and collaborating with designers, product managers, engineers and researchers.
• Comfortable working in design tools such as Figma and in a fast-moving environment.
• Nice to have: B2B SaaS, healthcare or regulated industry experience; content design systems, localization and transactional communications experience; familiarity with accessibility and basic frontend implementation.