Senior Key Account Manager

About the role

The Senior Key Account Manager will lead and expand strategic customer partnerships across Mexico, focusing on high‑value retail accounts. You will act as the primary commercial contact, collaborating with Marketing, Supply Chain, Finance, Demand Planning and international teams to drive sustainable revenue growth.

Key responsibilities

• Manage and grow strategic retail accounts, serving as the lead commercial contact for key customers.
• Develop and execute annual account plans to meet revenue, profitability and market‑share targets.
• Drive sell‑in and sell‑through strategies to ensure strong retail execution and product performance.
• Identify new business opportunities, including category expansion and new customer acquisition.
• Lead commercial negotiations on pricing, promotions and joint business planning.
• Collaborate with Demand Planning and Supply Chain to ensure accurate forecasting and optimal inventory.
• Present new product launches, category insights and strategic initiatives to customers and internal stakeholders.
• Monitor sales performance, analyse market trends and translate data into actionable recommendations.
• Partner with LATAM and global teams to align on regional priorities and execution plans.
• Address customer issues proactively and ensure timely delivery of promotional calendars and business initiatives.

Required profile

• Bachelor’s degree in Business, Marketing, Sales or a related field (preferred but not mandatory).
• 5+ years of experience in Key Account Management, Sales or commercial leadership.
• Proven success managing large retail or strategic customer accounts.
• Strong commercial acumen with experience in negotiation, forecasting and business planning.
• Excellent communication, presentation and stakeholder‑management abilities.
• Strong analytical and financial skills to interpret sales performance and business metrics.
• Ability to manage multiple priorities and meet deadlines in a fast‑paced environment.

Required skills

• Microsoft Excel
• Microsoft PowerPoint
• Sales reporting tools