Marketing Content Analyst

About the role

As a Marketing Content Analyst you will shape Nissan's brand narrative across Latin America. You will work closely with writers, designers and video creators to produce ads, social media posts, emails and other marketing assets that connect with customers and support regional growth.

Key responsibilities

• Partner with creative teams to develop engaging content for digital, social, email and advertising channels.
• Define content strategies that align with brand priorities, market dynamics and audience needs.
• Review drafts, provide feedback and ensure consistency with Nissan’s brand voice and guidelines.
• Analyze content performance metrics (engagement, reach, effectiveness) and translate insights into optimization actions.
• Collaborate with product and marketing teams to understand product positioning, launches and campaign objectives.
• Monitor market trends and consumer behavior to generate fresh content ideas.

Required profile

• Bachelor’s degree in Marketing, Communications, Journalism, English or a related field.
• At least 2 years of experience creating or managing marketing content.
• Strong ability to write for diverse audiences and evaluate content performance.
• Advanced proficiency in English.

Required skills

• Experience with content management systems or tools such as WordPress, HubSpot, Nano Banana, Katana.

What we offer

• Career growth and continuous learning opportunities, including seminars, leadership training and tuition reimbursement.
• Comprehensive benefits package that varies by location.