Digital Marketing Executive

About the role

The Digital Marketing Executive will execute and support the company's digital marketing strategies. This role focuses on campaign implementation, content management, platform administration, and performance analysis to strengthen brand positioning and meet corporate objectives.

Key responsibilities

• Execute digital marketing campaigns aligned with departmental strategy.
• Support creation, scheduling, and publishing of content across digital channels.
• Monitor Google Ads and Meta Ads campaigns, tracking performance and results.
• Prepare campaign performance reports and marketing metrics.
• Maintain and update marketing databases and records.
• Coordinate follow‑up activities with agencies and external vendors.
• Support execution of events, trade shows, marketing activations, and special projects.
• Assist in developing sales presentations and corporate marketing materials.
• Research marketing trends, tourism industry updates, and competitor activities.
• Follow up on assigned marketing department projects and tasks.

Required profile

• Bachelor's degree in Marketing, Communications, Advertising, or a related field.
• 2–4 years of experience in marketing roles, including digital marketing and project coordination.
• Experience in the tourism, hospitality, or service industry is a plus.
• Strong organizational, planning, and time‑management abilities.
• Excellent written communication, proofreading, and teamwork skills.

Required skills

• Google Ads
• Meta Business Suite
• Google Analytics 4
• Canva
• Video editing
• Social media management
• WordPress
• Basic knowledge of AI tools