Marketing Manager – YouTube Shopping (Latin America)

About the role

We are looking for a Marketing Manager to lead YouTube Shopping across Latin America. The role will shape the product’s market positioning, drive creator adoption, and coordinate growth initiatives for the e‑commerce platform.

Key responsibilities

• Define and execute the go‑to‑market strategy for YouTube Shopping in all Latin American markets.
• Design and run full‑funnel marketing campaigns that increase creator, merchant and user engagement.
• Collaborate with cross‑functional teams (sales, product, engineering, legal, communications) to align product features and messaging.
• Act as the primary liaison between creators, merchants and users, translating insights into data‑driven marketing plans.
• Build and scale strategic partnership programs, delivering end‑to‑end solutions.
• Monitor performance metrics, conduct market analysis and adjust tactics to achieve growth targets.

Required profile

• Bachelor’s degree or equivalent practical experience.
• Minimum 4 years of experience in marketing, including product, growth or brand marketing.
• At least 4 years of product or partner marketing experience on a consumer product.
• Fluency in English, Spanish and Portuguese.
• Mexican citizenship as required by local labor law.
• Proactive, independent thinker with strong problem‑solving and project‑management abilities.

Required skills