Marketing Cloud Technical Architect

About the role

Salesforce is hiring a Technical Architect for Marketing Cloud Next in Mexico City. The role is an execution-focused technical leader who architects and delivers end-to-end migrations from legacy marketing platforms (Eloqua, Marketo, HubSpot, legacy SFMC) to Salesforce Marketing Cloud Next. As a key member of the Strategic Migration CoE and Migration Factory, the architect is the primary technical authority for the Marketing Cloud Next track, owning solution design, data architecture, subscriber migration strategy, journey migration blueprint and Data Cloud unified profile design.

Key responsibilities

• Provide technical leadership for migrations to Marketing Cloud Next and Salesforce Data Cloud (unified profiles, identity resolution, audience activation).
• Design the subscriber and consent migration strategy (GDPR, CAN-SPAM, CASL), data extensions and suppression lists.
• Build the journey migration blueprint and data lineage documentation.
• Facilitate discovery workshops, run cutover and validate deliverability (SPF/DKIM/DMARC).
• Contribute to Migration Factory playbooks and accelerators.

Required profile

• 10+ years in martech/Salesforce, 5+ years in Marketing Cloud with at least 2 completed end-to-end migrations.
• 3+ years in client-facing advisory or architecture roles.
• Experience migrating 10M+ record databases without consent loss.
• Required certifications: Marketing Cloud Email Specialist, Marketing Cloud Administrator, Marketing Cloud Consultant, Data Cloud Consultant; preferred: Marketing Cloud Developer, Application Architect.

Required skills

• Marketing Cloud Next (Email, Journey, Automation, Content, Mobile, Advertising Studio)
• Salesforce Data Cloud
• Subscriber data architecture, compliance and consent management, email deliverability, data migration methodology
• Integration (Marketing Cloud Connect, REST/SOAP APIs)
• AMPscript / SSJS
• Preferred: ETL tools (Informatica, Talend, MuleSoft, Azure Data Factory), Interaction Studio, additional channels (WhatsApp, LINE, Push, SMS), Snowflake / Databricks, Loyalty / Commerce Cloud